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The easing of some housing regulations outlined in the recently passed 21st Century Road to Housing Act, combined with an effort to build new homes on the nation’s lot of empty building lots, could result in a meaningful improvement to the housing shortage, new research shows.  According to a new study by Zillow, with the…

The post Could America’s Empty Lots Help Close the Housing Shortage Gap? Research Says Yes appeared first on RISMedia.

Above, from left, F. Duffy Hanna, Larry Flick V, Reneé Gonzalez, Jes Fields and Willie Miranda  From mortgage to title, leading brokerages continue to expand revenue opportunities by ramping up core-service offerings–but getting agents to adopt a full-service mentality can be a challenge.  In an upcoming session at RISMedia’s CEO & Leadership Exchange, being held…

The post CEO Panel: Full-Service Integration–The Time Is Now appeared first on RISMedia.

Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. The housing market has not exactly been a breeding ground for first-time homebuying in recent years, but that doesn’t mean there aren’t any younger folks interested. Despite continued…

The post Breaking Through to First-Time Buyers: The Basics of Millennial and Gen Z Marketing appeared first on RISMedia.

Developed by the Federal Reserve Bank of Minneapolis, a new homeownership measure—the homeowners-to-population ratio (HPOP)—aims to provide an alternative to better reflect the share of adults who are homeowners, as the path to the American Dream for young people remains uncertain. In a July 15 release, economists Erik Hembre, Maxine Xu and Ben Horowitz introduced…

The post New Homeownership Measure Finds Only 22% of Young People Own Homes appeared first on RISMedia.

Want as many potential buyers as possible for a home with a pool? Shannon Murree, with REMAX Hallmark Chay Realty Brokerage in Barrie, Ontario, has some next-level advice. Schedule as many showings as possible on a scorching-hot day. And all the better if clients show up with kids, who can be very persuasive. “I generally…

The post Beat the Heat! Keeping Buyers Energized When It’s Crazy Hot Out appeared first on RISMedia.

Above, Diana Wall Windermere Real Estate has named Diana Wall as its first chief growth officer, creating a new executive position as the company plans to accelerate its long-term expansion strategy and broaden opportunities across its brokerage platform. According to a release, Wall joins Windermere following senior roles including Douglas Elliman, Anywhere Real Estate and…

The post Windermere Real Estate Names Diana Wall to New Chief Growth Officer Role appeared first on RISMedia.